Guidelines: How to post correctly as a company
For businesses: Welcome to our community!
This guide will help you as a company to successfully post on our site and become part of our IT community, even without direct advertising or company links in the posts.
Your profile is your most important business card in our community. Switch your account to "Business Account" in the settings so that your company name appears prominently. Use your company logo as an avatar and choose a suitable background image. Complete your profile with
The profile shows all your posts, comments and their statistics. It serves as a single point of contact for interested users and is indexed by Google - an important SEO benefit for you. The company URL is a do-follow link.
A well-managed profile attracts attention. If people like what you post, they will visit your profile to find out more about your business.
Write your posts in an objective and professional manner. Make sure your spelling and grammar is correct. We use the informal "you" form in our community - address users directly and personally.
Select the 'General article' type for your posts. The "Important Information and News" type is reserved for genuine IT-related issues, such as security alerts. You can then add up to four topics to the post.
Product announcements are not news to our users. Press releases are generally not allowed and will be deleted.
You may include external links that are relevant to the topic, such as
Important: Do not use links to your company, products or services. Your profile is already linked to every post and is your advertising medium. If people are interested in your company information, they can find it on your profile.
Always use generic images in your post. They won't be perceived as advertising. Again, avoid adding your company logo, name, address, phone number or URL to the image. Instead, use screenshots or other generic images.
This applies to all images in the article, as well as the teaser image that appears in the thumbnail.
Focus on IT related topics. The more specific and expert your posts are, the more recognition you will receive from the community. Comments, ratings and views give you direct feedback on the quality of your posts.
The same applies to comments: no direct company mentions or links to your offers. Follow the same rules as in the main article. In this way, you will be seen as a trustworthy person who contributes constructively to the community.
If you want to promote your company, products or services, you can use the "Showcase" format. This type of post allows do-follow links and has a classic advertising or SEO character. All information and prices can be found here
The more quality posts your company makes, the more people will visit your profile. Build a positive reputation in the community by
Remember: Administrators and developers appreciate companies that support their community in an active and meaningful way. This recognition is often more valuable than direct links in individual posts.
This guide will help you as a company to successfully post on our site and become part of our IT community, even without direct advertising or company links in the posts.
Your Company Profile - Your Digital Business Card
Your profile is your most important business card in our community. Switch your account to "Business Account" in the settings so that your company name appears prominently. Use your company logo as an avatar and choose a suitable background image. Complete your profile with
- Your company URL
- URLs to your social networks (LinkedIn, X, Facebook, etc.)
The profile shows all your posts, comments and their statistics. It serves as a single point of contact for interested users and is indexed by Google - an important SEO benefit for you. The company URL is a do-follow link.
A well-managed profile attracts attention. If people like what you post, they will visit your profile to find out more about your business.
Writing posts - it's all about the content
Write your posts in an objective and professional manner. Make sure your spelling and grammar is correct. We use the informal "you" form in our community - address users directly and personally.
Selecting the right type of post and topics
Select the 'General article' type for your posts. The "Important Information and News" type is reserved for genuine IT-related issues, such as security alerts. You can then add up to four topics to the post.
Product announcements are not news to our users. Press releases are generally not allowed and will be deleted.
Links and hyperlinks
You may include external links that are relevant to the topic, such as
- to other technical articles not written by your company
- Security alerts from official sources
- Registration links for events
- References
- etc.
Important: Do not use links to your company, products or services. Your profile is already linked to every post and is your advertising medium. If people are interested in your company information, they can find it on your profile.
Images or article pictures
Always use generic images in your post. They won't be perceived as advertising. Again, avoid adding your company logo, name, address, phone number or URL to the image. Instead, use screenshots or other generic images.
This applies to all images in the article, as well as the teaser image that appears in the thumbnail.
Content
Focus on IT related topics. The more specific and expert your posts are, the more recognition you will receive from the community. Comments, ratings and views give you direct feedback on the quality of your posts.
Comments and exchange
The same applies to comments: no direct company mentions or links to your offers. Follow the same rules as in the main article. In this way, you will be seen as a trustworthy person who contributes constructively to the community.
Showcase as an alternative
If you want to promote your company, products or services, you can use the "Showcase" format. This type of post allows do-follow links and has a classic advertising or SEO character. All information and prices can be found here
The road to success
The more quality posts your company makes, the more people will visit your profile. Build a positive reputation in the community by
- regularly sharing useful content
- actively participating in discussions
- Demonstrating expertise
- Respecting the community rules
Remember: Administrators and developers appreciate companies that support their community in an active and meaningful way. This recognition is often more valuable than direct links in individual posts.